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Edited by Israh S.
SOURCES
https://www.vox.com/the-goods/2019/10/3/20882369/celebrity-beauty-brands-lady-gaga-haus-labs-millie-bobby-brown
https://www.teenvogue.com/story/have-celebrity-beauty-brands-replaced-celebrity-fragrances
https://www.bmj.com/content/bmj/347/bmj.f7151.full.pdf
https://www.stylist.co.uk/beauty/celebrity-perfume-history-britney-spears-jennifer-lopez/602908
https://miccaeli.substack.com/p/a-cultural-autopsy-of-the-celebrity?s=r
https://www.cosmopolitan.com/uk/beauty-hair/celebrity-hair-makeup/a22633694/the-death-of-celebrity-perfume-why-no-one-wants-to-smell-like-an-a-lister-anymore/
https://stylecaster.com/how-much-are-celebrities-making-from-fragrances/
https://www.marketplace.org/2022/01/17/why-are-there-so-many-celebrity-beauty-brands/
https://www.glamour.com/story/celebrity-skin-care-lines
https://www.nytimes.com/2021/12/16/style/celebrity-beauty-brands.html
https://www.voguebusiness.com/beauty/the-big-influencer-trust-issue-and-the-beauty-brands-trying-to-save-it
https://www.businessoffashion.com/articles/beauty/the-state-of-the-celebrity-beauty-brand/
https://www.vogue.co.uk/beauty/article/rihanna-fenty-beauty-diversity
https://www.newsweek.com/rihanna-fenty-beauty-success-billionaire-best-products-1617018
https://gizmodo.com/nasa-calls-bullshit-on-goops-120-bio-frequency-healing-1796309360
https://www.theatlantic.com/health/archive/2017/09/goop-popularity/539064/
https://www.nytimes.com/2018/07/25/magazine/big-business-gwyneth-paltrow-wellness.html
https://www.bloomberg.com/news/articles/2019-03-18/gwyneth-paltrow-s-goop-is-cashing-in-on-booming-wellness-market
https://www.intheknow.com/post/celebrity-beauty-brands-sustainabilit/
https://www.voguebusiness.com/sustainability/beauty-has-a-waste-problem-and-its-not-packaging
https://www.plasticpollutioncoalition.org/blog/the-cosmetics-industrys-plastic-packaging-problem
https://www.youtube.com/watch?v=MF-6FmQ-6Q4&t=55s
0:00 – intro
5:10 – a brief history of the celebrity perfume
11:29 – the power of celebrity
15:54 – why is everyone jumping on the bandwagon
19:39 – the downfalls
29:05 – the environmental impact
source