Did you know that you can turn your love for fitness and blogging into a full-time job that you enjoy? So, here’s the thing: You are a health and fitness guru who already has a blog or an Instagram page where you share your workout journey with your followers. Now, you’re thinking of becoming an influencer and converting the blog that you created just for fun into a serious health blog that will help you make some money in real life. Well, it is pretty simple and easy. In this article, we will be sharing some useful tips for fitness influencers on how to make money.
Make An Online Fitness Studio
If you want to become a fitness influencer, then the best option may be to shift your classes to an online platform. In the era of the global pandemic where, despite many vaccination efforts by the government, the Omicron variant is on the rise, many people still do not feel comfortable about hitting the gym or attending in-person fitness classes. If you move your classes to a virtual setting, you will be able to increase your reach and will be able to train more people than you ever have. You can either opt for giving free trial classes and then charge for the rest of the sessions or you can hold private online training sessions as well. Either way, this will help you make money quickly and you will get to do what you love anyway! To retain clients, you can offer your clients attractive deals. For example, if someone chooses to subscribe to your channel or buy a subscription to your videos, then you can give a free workout schedule, healthy food recipes, or complementary videos. These small but thoughtful tactics go a long way!
Use Social Media To Your Advantage
If you do not have a page on social media then it’s time to make one. Social media not only multiplies your reach but also opens many doors of opportunities for you. On the other hand, if you have a fitness blog on social media but don’t post often, then it’s about time you got active again. It plays a key role in starting your career as an influencer. Making a blog on social media is a great way to increase your income as it helps you reach thousands of people and offers you many collaboration opportunities. You would have to learn some basics of influencer marketing, the use of keywords, and other social media tactics to maximize your potential and become a kickass fitness influencer. You may want to check out other influencers and their Instagram profiles to learn how they handle everything and maybe even pick up a few strategies that they use.
Offer Downloadable Digital Assets
One way of increasing your popularity as a health and fitness guru is to offer downloadable content such as recipes, workout plans, fitness journals, etc. You can offer some complementary products, but bank on most of them. You can categorize these plans and set a price on the best ones. This will help you generate money with minimal work. You probably will not have to make the general workout plans again for every client. However, customizing diet or exercise plans according to each client’s body type and goals is a different story. You can price them differently and even higher as this requires more effort. You will probably need to show some certification in nutrition studies before you begin giving out diet and fitness plans. Moreover, updating the information and these plans wouldn’t take much effort either. So, it’s a great way to keep the money flowing.
Consider Live Streaming
You can schedule live streaming for your followers every once a week or so. Live classes serve as a great marketing strategy. This will give your followers, who have not bought the subscription to your training channel, a chance to get a peek inside your workouts and what makes them great. Many influencers leverage this opportunity to make new clients and collaborate with other brands. Going live will also help you maximize engagements on your channel and gain new followers. This way, the algorithm will favor your blog and will suggest it to more like-minded individuals.
The key to maximizing your potential of becoming a great fitness influencer is to stay consistent and keep generating good content. This way you will acquire a loyal fan base. This way, the other influencers for brands would become more interested in collaborating with you, which consequently, will increase your chances of generating revenue. Just stay consistent and keep hustling, and you will become the fitness guru of your dreams.
